Sora Open AI Review: Pros, Cons, and Why It Matters

Sora Open AI Review Pros, Cons, and Why It Matters
Sora Open AI Review Pros, Cons, and Why It Matters

Open AI is the world’s leading artificial intelligence research and development organization, famous for its ChatGPT tool. The organization continues to research and create AI tools to benefit humanity. And one of Open AI’s most anticipated AI tools is Sora Open AI.

Announced in a demo version in February 2024, Sora Open AI quickly attracted the attention of AI enthusiasts. Recently, on December 6, 2024, Open AI officially launched Sora for the first time. So what makes Sora different from its competitors in the AI ​​video race? Or should you invest in this AI video creation tool? All will be revealed in the following Sora Open AI review by Quarule.

What is Sora Open AI? 

Sora is an AI video creation tool created by Open AI – the founder of ChatGPT. Similar to other AI video tools, Sora can convert text to video, animate or edit videos according to prompts. 

Open AI announced the preview of Sora in February, but it was on December 6, 2024, that Sora Open AI was officially launched. The parent company has been working hard to improve the functions compared to the preview and better the price before starting the wide release.

Sora Open AI
Sora Open AI

Detailed Sora Open AI Review 

Quarule’s Sora Open AI review was reviewed by our experts and combined with the review of famous YouTuber Marques Brownlee (MKBHD). He spent a week testing the features and gave a detailed review.

So what makes Sora different from other AI video generators? Let’s review it in detail with Quarule right after!

Key Features 

First, let’s review the main features of Sora Open AI.

Text-to-Video

Similar to other AI video generators, Sora is capable of converting text into realistic, immersive videos. Sora is equipped with advanced technologies to process and interpret user-entered text into videos. Sora’s natural language processing capabilities allow it to represent visuals better and more reasonably.

Edit Video 

You can also use Sora to edit videos to your liking. Sora allows you to cut, merge, and change the content of your videos quickly and easily. The tool also suggests background music, background, or image styles that match the video’s theme.

Animation Creation

You can also easily create animated videos with a variety of styles, characters, and themes with Sora. The Sora AI engine allows you to quickly adjust the expressions, dialogue, and actions of animated characters.

Image-to-Video

Another cool feature of Sora Open AI is that it turns images into videos. You just need to upload an image and Sora will turn it into a realistic video. You can also add text about the topic or ask Sora to create a video of your choice based on the image.

You just need to upload an image and Sora will turn it into a realistic video
You just need to upload an image and Sora will turn it into a realistic video

Storyboard 

A storyboard is one of the highlights of the Sora Open AI review. With the storyboard function, you can combine multiple prompts to create multiple AI videos and stitch them together to form a complete story. You can flexibly adjust from the background, characters, and actions to transitions logically and intuitively. The storyboard function is similar to the video editor of Adobe Premiere Pro.

Remix 

Remix is ​​a great new feature that allows you to make your videos more unique and impressive. With the remix feature, you can add a prompt to ask Sora to change the scene, action, or character position easily.

The remix feature is very convenient when combined with the image-to-video feature. If with other tools, AI will automatically convert images into videos according to the way it processes. With Sora, you can enter text to ask it to convert images into videos exactly as you want.

Pros and Cons 

Next, we will take a closer look at the pros and cons of Sora Open AI review.

What is Sora good at? 

  • Friendly and intuitive interface

The first strength of Sora Open AI is its simple and easy-to-use interface. Whether you are new or have no experience in video editing, you can use Sora to create a professional video. Sora provides intuitive tools and simple text prompts so that users can create impressive videos without much experience.

  • Fast video creation speed

The next great advantage of Sora is the speed of video production. It only takes a few minutes to create a realistic video or an interesting animation. Especially with lower-resolution videos, Sora shows its great strength in video production speed. For example, a 480p video only takes about 20 seconds to produce. This allows users to optimize video production time and test many ideas quickly.

  • Flexible creativity

From animations and abstract styles to realistic videos, Sora has you covered. Sora Open AI also offers suggestions to help you take your videos to the next level. It excels when creating videos related to abstraction. Sora lets you experiment with colors, gradients, and textures in different ways, helping you visualize how abstract shapes move.

  • Inspiring source data

One of the most impressive things about Sora Open AI is the rich source feed. The Featured and Recent Feeds – where you can refer to a series of videos created by users everywhere. These videos will be shared with commands and the ability to remix to inspire and encourage users to share. The Featured and Recent Feeds feature increases the community and is a new highlight for AI tools.

  • Ethical considerations

Sora has also added policies to address ethics – a thorny issue when it comes to AI video creation tools. AI video creation tools can be used for nefarious purposes and harm humans.
Therefore, Open AI has implemented many safety measures and continues to research to ensure that Sora’s AI videos are used ethically. The founders have also added watermarks to videos to mark AI-generated videos. Sora may refuse to create videos that include brand logos, celebrities, copyrighted characters, or subjects under the age of 18.

Sora’s advantages
Sora’s advantages

What is Sora bad at?

Despite its many great advantages in terms of features and performance, Sora Open AI still has certain limitations such as:

  • Physics limitations

After a week of experience, YouTuber Marques Brownlee (MKBHD) also realized the limitations of actual physics, especially in videos created from photos. Because Sora does not know the context of the photo, the physical movements it creates are sometimes quite “weird.” 

  • Weak object permanence 

Marques Brownlee also pointed out inconsistencies in objects. Objects in the video can appear or disappear suddenly. Object movements in the video are also inconsistent and illogical, especially movements that require clear direction or leg movements.

  • Ethical Limitations

Despite some safety measures, Sora can still face many of the problems of AI-generated videos such as deepfakes, misinformation, or copyright. YouTuber Marques Brownlee also noticed that blurry logos can be cropped out.

  • Over-reliance on technology

Although AI video production can be time- and cost-effective, over-reliance can also be detrimental. Over-reliance on AI can stifle and erode human imagination and creativity.

In addition, Sora can also replace the positions of many people in the video production process. From there, Sora will pose a disadvantage by replacing the work of many people and disrupting the video production process.

Price 

To help you have a clearer view of the Sora Open AI review, we will learn about the pricing policy of this tool.

To access Sora, you need to sign up for a paid plan of ChatGPT Plus or ChatGPT Pro. With the ChatGPT Plus version ($20/month), you can create up to 50 videos/month at 720p resolution. With ChatGPT Pro ($200/month), you can create 500 videos/month at 1080p resolution, up to 20 seconds long, and allow unlimited video creation during low traffic times.

Who Is It Meant For?

Sora is a great AI video maker with an intuitive and easy-to-use interface that is suitable for almost everyone, from beginners to professionals. Sora can quickly create branded promotional videos for a variety of platforms, optimizing the production process for marketers and brands.

Sora is suitable for everyone
Sora is suitable for everyone

In addition, you can also use Sora for educational purposes such as creating lesson videos, explainer videos, or animating complex concepts. Sora can also create short films or animations simply and quickly.

Final Thought 

The launch of Sora Open AI has created a new wave in the AI ​​video creation game and promises many great benefits. Sora impresses users with many great features, such as Storyboard, Remix, or Featured and Recent Feeds, which help improve video performance and quality. This tool is also enhanced in terms of ensuring the safety of AI-generated videos.

Although there are still some limitations in object permanence or physics, the development of Sora still promises many bright spots. We can expect more improvements from Sora like the way Open AI creates ChatGPT versions. Hopefully, our Sora Open AI review has helped you better understand this AI video production tool and make the right choice for your needs.

Seamus Wilbor

Seamus Wilbor

Seamus Wilbor, CEO and Founder at Quarule. He has over 20 years of expertise as an AI Consultant in evaluating AI technology and developing AI strategies.