Is It Legal to Use AI Video? Everything You Need to Know

With the rapid development of artificial intelligence technology, creating videos with AI has become simpler than ever. You can freely create AI-generated content, including videos, with a variety of topics and characters. But is it legal to use AI videos? Do works generated by AI require copyright when used for personal or commercial purposes?

All your questions will be answered by Quarule right below. We will find the correct answer to the question of using AI-generated videos and how to properly utilize them.

Is It Legal To Use AI Video?

Yes, it is legal. Since content created by AI isn’t regarded as the creation of a human author, it cannot be protected by copyright. In the majority of nations worldwide, copyright concerns about AI-generated content are currently unregulated. This is unclear from a legal standpoint, though. Companies that use generative AI tools need to be on the lookout for possible copyright infringement.

Because the law has not yet caught up with the technology, there is no clear answer to defending AI-generated content. Yet, one possible way to safeguard content created by AI is by labeling it as a modified version of something copyrighted.

Another alternative is to use a watermark to shield the information as a trademark. Companies that publicly acknowledge that they employ AI in content development face little legal risk. 

However, our company or enterprise could be challenged, and someone could claim the intellectual property is in the public domain. We have to be ready to protect our position.

It’d better record our training data and content development process. It will help avoid accusations that AI generated all of the video, text, or images.

Besides, we can include our original thoughts and original authorship work; then, it would be protected by copyright. Otherwise, we are unlikely to gain copyright protection for anything AI generates.

For example, when composing a blog post following an outline, we’ll certainly hold copyright in the finished product. It is because we add our thoughts to it.

What Is The Controversial Issue In Using AI Video Generators?

The answer to is it legal to use AI video is yes. It is permissible to use AI-generated images or videos, but make sure to take ethical implications and copyright law into account. Consider the example of Hollie Mengert, who is an illustrator. She discovered that a Canadian engineering undergraduate extracted her creative style as part of an AI project.

The student acquired 32 pieces of Mengert’s art styles and spent many hours training AI models to replicate her artwork. Some people were confident that such AI systems could infringe on copyrighted materials. The student would face serious legal difficulties.

On the other hand, others stated the exact opposite. They think everything presently occurring in the generative AI industry is legal.

Both sides feel incredibly confident in their arguments. However, the truth is no one fully understands, Baio, an AI sector observer, explained. 

Read more: AI Video Vs Traditional Video

Can You Copyright What An AI Model Creates?

Certainly, for the first question, the solution is not too tough. In the United States, no copyright defense exists for works created entirely by a machine. Nevertheless, copyright could be feasible in situations where the creator can demonstrate significant human author involvement.

To help you better understand is it legal to use AI videos, we will learn about copyright regulations for videos created by AI. The Copyright Office of the United States gave unprecedented copyright for a comic book. It was created with the aid of AI-powered text-to-image Midjourney in September.

The finished book contains an 18-page story with dialogue, characters, and a standard comic book style. Although the Copyright Office has stated that it will reconsider its decision, the comic’s registered copyright has not yet been withdrawn.

The amount of human participation involved in creating the comic is one consideration in the evaluation. Kristina Kashtanova, the creator who produced the work, was asked by the Copyright Office to submit specifics about her approach.

It helped her demonstrate that there was significant human author involvement.

Can You Use Copyright-Protected Data To Train AI Models?

Yes, but to a certain extent. For most professionals, the most pressing concerns about copyright law and AI involve the data utilized in training AI models. Many systems are taught on massive volumes of online information, whether text, images, or code.

According to Daniel Gervais, a law professor at Vanderbilt School, there are several factors to examine when determining whether something is legitimately used. We need to consider these questions first before training an AI system: What is the reason or nature of the usage, and what is the market influence?

In simple terms, we need to answer the question: does the used case modify the nature of the copyrighted materials in some manner? Does it affect the initial creator’s livelihood by rivaling their copyright works?

Read more: How To Make AI Video

How To Address This Ambiguity?

The rising issue is who the law considers to be the one setting arrangements for the works generated by AI to be created. Must the law acknowledge the role of the programmer, the human author, or the software user?

It is analogous to arguing whether a pen’s writer or producer deserves to be granted copyright protection. Consider Microsoft, which created the Word software program but certainly does not own the content created with that program.

The person who used the application to generate their work retains the copyright. However, some AI users simply press the button to get things done. It seems to be unfair.

According to Mark Lemley and Bryan Casey, authors of Fair Learning, the most apparent idea is to license the intellectual property and pay its producers.

Since regulations have not been clearly enacted, the usage of generative AI tools, such as AI video generators or AI-generated images is still legal. However, the ethical implications surrounding these tools require careful consideration. The dispute settlement will depend on different cases. We must also prepare evidence, such as training data records, to prove we have been actively involved in the work.

Wrap Up

Is it legal to use AI video? Yes. Laws worldwide must change as technology develops, but as things stand, content created solely by artificial intelligence is not protected by copyright. The general response is that AI-generated content may occasionally be protected by copyright if there is significant human author involvement. However, the Copyright Office and courts will continue to refine their stance on this evolving issue.

Therefore, you are absolutely free to use AI videos for personal or commercial purposes. However, you should manually add them according to each platform’s rules to ensure proper and harmless use.